Tag Archives: Web Design

BSM Unveils New Corporate Branding and Web Site for TopSchool

Hot off the traditional and virtual presses, BrainSpark team rolls out new image for TopSchool, Inc., the first SaaS (Software as a Service) provider of administrative technology solutions optimized for small to mid-size higher education institutions.

TopSchool, Inc.

TopSchool, Inc.

TopSchool’s corporate re-branding consisted of project strategy and management, new logo, identity and collateral marketing materials, messaging, information architecture and content redevelopment for both print and online brand components. The centerpiece of the project and final component recently completed was a full redesign of the company’s web presence that included a Content Management System (CMS) built on ASP.NET technology.

> Visit TopSchoolInc.com

Smashing Magazine’s “Web Design Industry Jargon: Glossary and Resources”

So I continue to find myself spending a portion of my days on Smashing Magazine since I discovered it via Twitter a while back.  Not sure who they are, but they clearly get it. In a world full of posers and content recyclers (which I’m clearly doing here) this site is a great source of information on all things Web. Among the gazillion Twitter bits, RSS feeds and other industry sources I subscribe to, this site continues to rise to the top of my daily info-intake / skim / delete or read / share routine.

In addition to sharing this great resource, this particular post was of interest to us as a good source of information for our own customers. While we pride ourselves in speaking plain English with our clients, and occasionally poke fun at those who abuse the biz-buzz-word-bingo (shh, don’t tell), there are some fundamental terms that are helpful for any player on a web site project to understand, or at least be familiar with. The folks at Smashing Magazine have done a fine job capturing the basics, and then some, in this post Web Design Industry Jargon: Glossary and Resources.

I learned a few things too and have already bookmarked this URL for future reference when working with new clients.  The process can be overwhelming but this cheat-sheet of sorts can help even the tech-savviest customer.  Understanding the lingo may very well OPTIMIZE your project experience, further help you MONETIZE your project OBJECTIVES or MAXIMIZE your chances for ROI on your next web design project.  :-)

DesignHide.com | September Spotlight: BrainSpark Media

BrainSpark Media featured as September Designer Spotlight on DesignHide.com.  Read the article here: http://www.designhide.com/designer-spotlight. In response to this request, BSM was quoted as saying: “COOL!”

BrainSpark Media

DesignHide.com | September 2008 Designer Spotlight

ABOUT DesignHide
“DesignHide is a place for creative media producers to display their work to like minded creative professionals and design studios, while simultaneously encouraging new business connections with professionals looking for the best creative designers. Currently, we are web designers, graphic artists, videographers, photographers, artists, architects, illustrators… and growing!   Register on DH.com >

Every month DH.com chooses a design company from within the DesignHide community that characterizes the qualities of “creative, attractive, effective design.” We base this evaluation on the website of the designer, their portfolio, and their work on DesignHide. We look at hundreds of designers, many of whom have incredible portfolios, but we think that the designers featured in our Spotlight represent the best of the best.”  More on DH.com >

Who Needs Designers?

We’ve been enjoying this skit for quite some time and still stands as one of the most clever and humorous self promotions in the industry.  Just watch it…especially the “emotionator” segment. 

http://www.whoneedsdesigners.com/